Revenues from Software as a Service, SaaS, will grow by 20.7 % and touch $12.1 billion worldwide in 2011 according to Gartner Inc.
The firm also predicted the rise in SaaS spending till 2015 when the worldwide revenue is expected to touch $21.3 billion. Research Vice President at Gartner, Tom Eid, stated that SaaS was growing even after a decade of its introduction and its adoption was increasing within the markets. The interest in leaner alternatives to save money by the enterprises will further help SaaS and PaaS.
Customer relationship management is still the largest market for SaaS with its contribution of $3.8 billion in 2011 which is up by $600 million from 2010. SaaS could be representing 32% of the CRM market's software revenue in 2011.
SaaS also has an impressive presence in the CCC markets where their revenues will rise to $3.3 billion this year. The adoption of SaaS has been more widespread since the computing models have matured and the organisations are not concerned with security and service availability.