RSS RSS

Infosys, RFID + SAP – New Product Launch Solution

By admin, July 5, 2006 9:13 am

Infosys whitepaper, highlights a solution designed by them to improve the retail channel execution of new product launches, by providing the CPG companies with visibility in the last mile of the supply chain – Retail location.

1. Need ability to ensure syncronised execution at the channel and store levels.
2. 1700 New products were introduced in 2005, 75% Didnt Meet sales target.
3. New Product shelf stock outs are more than double of regular turn products – Over 14%
4. Need visibility & syncronised execution in the retail supply chain

Other key challenges compounding the complexity of new product introductions(NPI):

Lack of Historical Data
Increasing rate of NPI
Incorrect & Unclear data on important checkpoints
Organisational silos and lack of single version of truth

Infosys has developed a solution that leverages the SAP Platform, which covers retail data streams – RFID, POS, IRI – Nielsen, Product shipment information etc and organises then into lead and lag indicators, providing a "Product Launch Dashboard", which can be used very effectively leverage & monitor the execution of key promotions

Solution Overview:
Infosys, RFID + SAP - New Product Launch Solution

Source: 1

Prashanth Rai


2 Responses to “Infosys, RFID + SAP – New Product Launch Solution”

  1. Emrah Elmas says:

    Hi,
    I am performing a research on RF-ID and SAP WM connection, I came across your site and try to get a detailed info, but the pfd you are giving as the link at your site does not work. Is it possible for you to send me the white papaer?
    Best regards,
    Thank you

  2. Prashanth says:

    http://www.infosys.com/rfid/SAP-based-NPI-solution.pdf

    Try this link , Else send your email address and i will send you the same.

Leave a Reply

Persephone Theme by Themocracy