cio
Getting the recession right
Filed in archive Management by Scott Wilson on March 31, 2009
Getting the recession right
I've spent my share of time haranguing all the companies out there who are busily and arbitrarily slashing costs and headcounts in response to the financial crisis; now it's time to acknowledge one that has by and large gotten it right: Hewlett-Packard.

I've already mentioned my approval of the aggressive IBM approach to going after new business in the down economy; HP, on the other hand, gets props for both their team-oriented response to the crisis and their pre-crisis orientation toward efficiency and profitability. You can get a picture of both by reading CEO Mark Hurd's memo to employees last month. The situation Hurd describes is no different than that facing any other business in these times; disappointing revenue projections, uncertain markets, evaporating sales. But HP's response stands out from the crowd: no mass layoffs.

Instead, to make up for unavoidable shortfalls, Hurd is asking most employees, starting with himself, to take salary and benefit cuts for the duration of the difficult times. Restructuring, in those portions of the business where it is unavoidable, will still occur, but there will be no massive across-the-board bloodletting as is the case at more panicked corporations.

Why isn't HP panicked? Hurd explains:
To be clear, these actions don't make up for all of the decline in revenues. We're also benefiting from the tough actions we've taken over the last few years. People always asked, "Why are we so focused on getting costs out in good times?" Now…is why that work was so important. We've been able to bank some of those savings, and we're making a withdrawal, which along with the actions we're taking today, I hope, will get us through this recession.


This answers my question in the Managing IT Costs post a few days ago: if your business can run without all this headcount, why didn't you cut it five years ago and position yourself for this situation (and enjoy increased profits in the meantime) then? HP made the hard choices years ago and they will benefit from them all the more now, and enjoy a relatively strong position coming out of the recession, where other businesses will find themselves scrambling to rebuild.

Edit 0700 March 31: Clarified comment about layoffs at the company

Permalink: Getting the recession right
Tags: HP  recession  2008  2007  response  recession+right  getting+recession  scott+wilson 
Trackback: http://publish.creative-weblogging.com/publish/mt-tb.pl/147790
img Addthis img Ask img Blinklist img del.icio.us img Digg img Fark img Facebook img Google img Lycos img Ma.gnolia Add this page to Mister Wong Mr Wong img Netscape img Netvousz img Newsvine img Reddit img StumbleUpon img Slashdot img Tailrank img Technorati img Wink img Yahoo

Vote for Getting the recession right:

  • Currently 7.67/10
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
Rating: 7.67 out of 6 vote(s) cast.
 
Subscribe
Share It
RSSrss
See all blog subscribe options
Google google
What is RSS?
Yahoo! yahoo
Addthis Subscribe using any feed reader!
Bloglines Bloglines
Newsletter

TwitterFollow us on Twitter!